Launching on Friday: Fourth Charity Campaign in Saudi Arabia

Launching on Friday: Fourth Charity Campaign in Saudi Arabia

In a testament to the spirit of giving, the fourth Saudi annual national campaign for charitable activities is poised to commence this Friday, according to a report by the Saudi Press Agency. With the gracious approval of King Salman, the campaign is set to unfold its philanthropic endeavors, spanning from the launch until the conclusion of the holy month of Ramadan.

Extended Philanthropy Period:

Under the benevolent gaze of King Salman, the charitable campaign is granted an extended duration, aligning with the entire holy month of Ramadan. This decision reflects a commitment to maximizing the impact of the campaign, allowing for a more sustained and widespread support for those in need.

Campaign-Secured Ehsan Platform for Donations:

To facilitate seamless and secure contributions, donations will be accepted through the dedicated Ehsan platform. Interested individuals can contribute by visiting or by dialing 8001247000, ensuring a user-friendly and accessible means of participating in the charitable initiative.

Previous Success and Guinness World Record:

In its third edition last year, the campaign garnered remarkable success, attracting over 10.4 million donations totaling more than SR760 million ($202 million). This substantial outpouring of generosity translated into tangible benefits for over 398,000 individuals, underscoring the campaign’s impact on uplifting communities.

An especially noteworthy achievement was the campaign’s entry into the Guinness World Records, securing the accolade for the most individual donations for a campaign on a single online platform. This recognition, achieved on the auspicious night of the 27th of Ramadan, served as a testament to the collective goodwill of the participants.

Ehsan National Platform’s Milestone Contributions:

Since its inception in March 2021, the Ehsan National Platform for Charitable Work has emerged as a formidable force in philanthropy, amassing over SR5 billion ($1.3 billion) in donations. This platform continues to serve as a catalyst for positive change, channeling the generosity of individuals and organizations towards impactful and meaningful charitable initiatives.


As the fourth annual national campaign for charitable activities unfolds, it symbolizes a collective commitment to compassion and generosity in Saudi Arabia. With an extended timeline, a secure donation platform, and a track record of impactful achievements, the campaign stands as a beacon of hope for those in need. As participants join hands in contributing to the noble cause, the campaign becomes not just an annual event but a powerful testament to the enduring spirit of philanthropy within the Saudi community.

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