A passionate leader with over a decade of experience in sales and business development, Gregory Brenig is the Founder of Block Tech, a white-label software company for fractional real estate investments. With his expertise in technologies and applications, finance, and SaaS sales, Gregory offers innovative solutions addressing the challenges and opportunities in the real estate sector.
With a clear mission to make rental investments quick and accessible, at Block Tech, Gregory empowers businesses to offer these opportunities of investing in fractional property. Driven by the mission of empowering people to access the benefits of real estate investing with modest capital, Gregory Brenig has dedicated his expertise to fulfilling the cause.
Early Life And Educational Background
Gregory Brenig was born and raised in France, in a family where real estate was more than a topic—it was a legacy. His stepfather, a successful property trader, introduced Gregory early to the business mindset, and he naturally gravitated toward economics and finance. He reflects, “During my studies, I took on a variety of jobs—from tutoring to luxury retail sales—which sharpened my communication skills and resilience.”
After completing his Master’s degree, Gregory joined his family’s real estate company and managed complex acquisitions, corporate structures, and legal frameworks. He even mentions, “In 2010, I relocated to Tel Aviv, driven by my passion for innovation and technology. Over the past 20 years, I’ve launched and led several ventures across fintech, digital real estate, and online platforms. I’ve built a reputation as a startup founder who brings traditional industries into the digital age—bridging the gap between legacy models and scalable tech. My journey reflects not only a deep understanding of business mechanics but also the boldness to reshape them.”
Presence of Block Tech Across
Gregory Brenig is the Founder of Block Tech, a white-label software company based in Tel Aviv that’s redefining real estate investment. The platform enables real estate professionals to launch their own fractional investment solution—fully branded, fully automated, and integrated into their website—in just one week.
Clients can offer property shares starting at €10, allowing them to monetize their database, generate recurring revenue through royalties, and close deals digitally with no friction. Block Tech’s model is especially powerful in today’s market, where passive income and accessibility matter more than ever.
“We’re currently expanding across Europe and the Middle East, and our vision is clear: every real estate agency, developer, or asset manager should be offering fractional investment in 2025. Block Tech gives them the tech and tools to do it—without needing a development team or financial license. As part of our mission to educate and empower the industry, I also wrote a book titled: “Level Up in Fractional Real Estate: How to Build Rental Income and Reach Financial Freedom,” which is available on Amazon. This guide is for both professionals and individual investors, offering step-by-step strategies, case studies, and a clear vision of the future of real estate,” Gregory Brenig reflects.
Emerging As A Successful Leader In The Real Estate Landscape
Today’s real estate leaders must think like entrepreneurs and act like technologists. Gregory believes a leader needs vision, along with the courage and discipline to execute quickly. In a fast-evolving space like PropTech, it’s critical to be agile, customer-focused, and data-driven.
A great leader builds trust, inspires innovation, and solves real-world problems. “I believe in staying relentlessly focused on value creation: for clients, partners, and end-users. You don’t lead by being the loudest voice—you lead by delivering results, consistently,” he even adds.
Adaptability Amidst Tech-Driven Innovations
Block Tech was designed for the digital age. From the ground up, Gregory and the team have built their platform with automation, compliance, and scalability at its core. “Our clients can run full investment operations—deal listing, investor onboarding, KYC, payment processing, and royalty distribution—without manual effort.
We host our infrastructure on AWS, ensuring high availability and performance across regions,” Gregory Brenig shares.
Beyond that, they’re integrating AI-driven tools to enhance lead qualification, investor behavior prediction, and platform optimization. Gregory notes, “Our goal is simple: help real estate professionals grow faster, close more deals, and deliver better investment experiences—all online.”
Message To Beginners
Addressing the beginners of his field, Gregory Brenig shares, “Don’t overthink—start now. Choose a specific problem to solve and commit to mastering it. This industry rewards those who execute, not those who wait. Use technology to create leverage, and don’t be afraid to challenge old systems. Surround yourself with people smarter than you, listen to your clients, and always test fast. If you’re in real estate today, you need to think like a startup. With the right product, the right mindset, and the courage to move quickly—you can build something meaningful.”
With his personal motto, “Don’t wait for the perfect moment—it may never come. Start now, stay bold, and build relentlessly,” Gregory Brenig moves forward in this field and suggests the same for aspiring professionals.
Follow Gregory Brenig on LinkedIn.
Find Block Tech on LinkedIn and visit their website https://block-tech.co
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