RIYADH: The focus shifts to an ecological shift occurring in northwest Saudi Arabia as the globe commemorates World Environment Day, a global celebration of nature and a plea to conserve our planet. Falcon conservation is at the centre of NEOM, the Kingdom’s future megacity project, which is quickly turning into a wildlife sanctuary.
NEOM is collaborating with the Saudi Falcons Club and other national organisations under the Hadad Program to restore local ecosystems, bring back a historic cultural heritage, and reintroduce native falcon species to the Arabian Peninsula.
More than only conserving birds, the work at NEOM aims to bring nature back to the forefront of contemporary development and restore equilibrium to a landscape that is sometimes misinterpreted as desolate.
June 5th has been recognised as World Environment Day since 1973. Under the direction of the UN Environment Programme, it provides a forum for bringing urgent environmental issues—from pollution and climate change to biodiversity loss—to the public’s attention and encouraging action.
NEOM, a $500 billion mega-project announced in 2017 as part of Saudi Arabia’s Vision 2030 reform plan, aims to transform technology, sustainability, and urban life in the future.
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