The Gulf region is witnessing a surge in innovation, led by 10 innovative business leaders who are transforming industries and driving economic growth. These leaders are at the forefront of change, utilizing cutting-edge technologies and forward-thinking strategies to push the boundaries of what’s possible in their respective fields.
From revolutionizing traditional sectors to pioneering new markets, these 10 innovative business leaders are not only shaping the future of their companies but also contributing to the broader development of the Gulf region. Their vision and adaptability highlight their role in steering the region towards a prosperous and sustainable future.
Top 10 Innovative Leaders You Should Watch in 2024
Below is the list of the top 10 innovative leaders in the Gulf region who focus on bringing value in the business world. Let’s learn about them:
1. Dr. Parisa Shahverdi | A Visionary Leader in Business Innovation
Dr. Parisa Shahverdi is a transformative force in the Gulf region’s business landscape, serving as the CEO and Founder of Innova Consulting Firm in the UAE. With an extensive background in business administration and leadership consulting, she has made significant strides in global entrepreneurship and sustainability initiatives. Her work is closely aligned with the United Nations’ Sustainability Goals, showcasing her dedication to fostering positive global change. Parisa’s innovative approach is highlighted through her strategic partnerships with leaders from top-tier institutions and Silicon Valley, which have paved the way for university-industry collaborations and the development of vibrant entrepreneurship ecosystems.
A key aspect of Parisa’s influence is her collaboration within the UAE, where she has brought cutting-edge innovation and technology to the forefront. Her leadership excellence has earned her global recognition, including being named among the top 200 women in leadership. This honor underscores her impact in shaping forward-thinking strategies and empowering leadership narratives, not just in the Gulf region but on a global scale.
Parisa’s thought leadership extends to her work as an author, having penned four acclaimed books: “Living Leadership,” “The Leader’s Journey,” “Pathways of Change,” and “The Voyage of Transformation.” Her book “Living Leadership” is notably included in the UC Berkeley main library, signifying substantial academic recognition. All her books have reached a global audience through their availability on Amazon, solidifying her impact on leadership and business innovation.
Looking ahead, Parisa’s vision is centered on cultivating growth, transformation, and excellence across both individuals and corporate entities. Her commitment to making a positive global impact through innovative and strategic leadership approaches continues to enhance productivity and engagement at all levels of organizations.
Dr. Parisa Shahverdi exemplifies the qualities of an extraordinary business leader, making substantial contributions to the Gulf region’s business innovation and setting a high standard for excellence and transformative impact.
LinkedIn | Instagram | Website | INNOVA | The leader’s journey | PATHWAYS OF CHANGE
2. Rafiah Nawaz | Innovator Behind Haifar Bakhoor
Rafiah Nawaz, the visionary founder of Haifar Bakhoor, has revolutionized the world of traditional Arabic incense by blending it with the sophistication of French designer perfumes. Established in Dubai during the pandemic in 2020, Haifar Bakhoor has quickly gained recognition for its unique fusion, offering a modern twist on a beloved tradition. Rafiah’s goal was to create a bakhoor that not only honored the rich heritage of Arabian aromatic practices but also appealed to contemporary tastes with luxurious, refined scents.
“Haifar Bakhoor represents the meeting point of tradition and innovation,” Rafiah states, reflecting her dedication to creating something that resonates with a diverse audience. “I wanted to craft a product that people could connect with on multiple levels—culturally, emotionally, and sensorially.”
The brand’s success is rooted in its innovative approach, being the first to create bakhoor inspired by French perfumery. By using high-quality ingredients like agarwood—a prized material in traditional bakhoor making—Rafiah has managed to create sophisticated fragrance profiles that appeal to both traditionalists and those with a more contemporary taste in home fragrances.
Haifar Bakhoor has become a symbol of luxury in the home fragrance market, expanding its reach to various countries across the globe. “Our vision is to bring the essence of the Middle East to homes around the world, with a touch of elegance and modernity,” Rafiah shares, emphasizing the brand’s global aspirations.
Looking ahead, Haifar Bakhoor continues to innovate and grow. The brand is set to launch two new bakhoor scents by the end of 2024, inspired by popular favorites. “We’re excited about the future,” Rafiah notes. “There’s so much more to explore in the world of fragrance, and Haifar Bakhoor is just getting started.”
LinkedIn | Instagram | TikTok | Website
3. Nouran Ghannam | Shaping the Future of UGC with Stllr Network
Nouran Ghannam, also known as Nono, is a trailblazing entrepreneur who is redefining how brands engage with local creators across the Arab world. As the founder and CEO of Stllr Network, she has spearheaded the development of a platform that empowers brands to effortlessly collect and showcase user-generated content (UGC). Under her visionary leadership, Stllr Network has grown to support over 2,000 brands and more than 1,800 service providers, offering AI-driven tools that streamline collaboration and amplify the creative output of regional talent.
Nouran’s deep belief in the Arab world’s potential fuels her work. She is convinced that the region is on the cusp of a golden era, with its rich cultural heritage and dynamic, youthful population. This conviction drives her mission to elevate the Arab world’s standing on the global stage, both economically and culturally. Her innovative approach to leveraging AI and local expertise through Stllr Network has positioned the platform as a critical resource for brands seeking to tap into the unique energy and creativity of the region.
In addition to her work with Stllr Network, Nouran is the force behind Startups Galaxy, a platform dedicated to highlighting the Egyptian entrepreneurship ecosystem. With a vision to become the Product Hunt of the region, Startups Galaxy reflects Nouran’s commitment to fostering innovation and growth in the Arab world’s startup scene. Her expertise in content, storytelling, and community-building, combined with her passion for AI-driven solutions, makes her a formidable leader in the creative and tech industries.
Nouran’s professional journey is complemented by her personal story, which she shares openly with her followers. She balances her entrepreneurial endeavors with a rich personal life, traveling with her husband and their two beloved cats, Bella and Benito. She also navigates life with multiple sclerosis, providing a source of inspiration and resilience to those who follow her journey.
Instagram | Linkedin | TkTok | Website
4. Syed Ahsön Ali | Pioneering Sustainable Finance in the Middle East and South Asia
Syed Ahsön Ali Shah is a trailblazer in ESG, decarbonization, and financial risk advisory across the Middle East and South Asia. With a focus on integrating ESG criteria into corporate strategies and navigating complex regulatory landscapes, Ahson has played a key role in shaping the region’s approach to sustainable finance. His efforts have facilitated the adoption of cutting-edge techniques and sustainable practices, positioning him as a leading figure in the global sustainability transition.
Ahson’s work extends beyond corporate advisory; he has been instrumental in advising ministries and regulators on policy frameworks aligned with international ESG standards. His initiatives in promoting sustainability are crucial for attracting investment and bridging the gap between traditional energy dependencies and innovative green solutions. Through his strategic vision, Ahson drives the GCC’s commitment to achieving net-zero emissions and enhancing its global ESG standing.
His dedication to sustainability is reflected in his involvement in industry forums and regenerative agriculture projects, underscoring his commitment to addressing environmental challenges and fostering a resilient economy. Ahson’s expertise spans ESG strategy, financial risk management, and regulatory compliance, demonstrating his comprehensive approach to transformative change.
Ahson’s academic credentials in sciences, along with an FCA and MBA in Finance and Banking, alongside his extensive global experience with KPMG, highlight his profound understanding of the interplay between business, society, and the environment. His leadership and people management skills are pivotal in driving forward sustainable practices and innovative solutions in the region.
“Sustainable development is not just a goal; it is an expedition of integrating responsible practices into every aspect of business operations,” says Ahson. “Our mission is to create a sustainable future through strategic innovation and collaborative efforts.”
5. Omer Zakaria | Leading the Charge in Saudi Arabia’s Recruitment Revolution
Omer Zakaria’s journey with Robert Walters began in 2015, marking the start of a significant chapter in the Saudi Arabian recruitment market. With a Master’s degree in International Human Resource Management from the University of Manchester, Omer’s career has spanned Europe and the UAE, where he honed his skills in human resource management and business development.
As the Associate Director and Country Head of Robert Walters’ Saudi Arabia division, Omer has been a driving force in transforming the recruitment landscape across the region. His leadership has been instrumental in establishing and growing the Robert Walters business in Saudi Arabia, where he has expanded a team of 15 specialist recruiters. These experts are proficient in various disciplines, including HR, Sales & Marketing, Banking & Financial Services, Accounting & Finance, Legal, and Logistics & Supply Chain.
Omer’s commitment to his clients is evident in the strong relationships he fosters, allowing him to fully understand and meet their recruitment needs. His dedication has led to successful placements of Senior C-level executives in some of the region’s most prominent businesses, including large family enterprises, multinationals, and public listed companies. His recent success in placing the board for a publicly listed business in KSA highlights his expertise and influence in the industry.
Zakaria is also deeply committed to the Saudi Vision 2030. Reflecting on this commitment, he notes, “80% of all placements that Robert Walters Saudi Arabia makes are Saudi nationals. My team and I are very committed to contributing to the Saudi Vision 2030 by giving national talent the right job opportunities to thrive and grow.”
6. Carolyn (Sasha) Mitchell | Pioneering Wellness with ZennMore
Carolyn (Sasha) Mitchell, the visionary Founder, CEO, and Wellness Consultant of ZennMore, is revolutionizing the wellness industry with her passion, purpose, and resourcefulness. As a seasoned psychologist and wellness expert, Mitchell has dedicated herself to developing innovative wellness models that cater to the holistic needs of both individuals and organizations.
ZennMore is a leading wellness company that specializes in offering high-quality B2C and B2B services, including coaching, counseling, holistic healing, fitness, and nutrition. Mitchell’s approach is centered on the belief that true wellness involves nurturing the mind, body, and soul—a philosophy that is reflected in the customized services ZennMore provides. Whether it’s through weekly sessions, corporate wellness programs, or special events, Mitchell ensures that every offering is tailored to meet the specific needs of her clients.
ZennMore’s impressive portfolio of luxury clients speaks to the effectiveness and quality of its services. From designing and implementing wellness programs at Raffles The Palm and SIRO Hotel to delivering bespoke wellness retreats at Madinat Jumeirah Talise Spa, Mitchell has positioned ZennMore as a trusted partner for some of the world’s most prestigious hotels and resorts. Her work at locations like Atlantis The Palm, Mandarin Oriental Hotel Group, and Bab Al Shams Desert Resort further showcases her commitment to elevating the wellness experience for clients and their guests.
Under Mitchell’s leadership, ZennMore’s mission is clear: to make wellness accessible, transformative, and empowering. The company’s diverse range of services, from wellness consultancy to spa training, aims to revolutionize key areas of wellness, including medical spa wellness, corporate wellness, and holistic healing. Through her innovative vision and relentless dedication, Carolyn (Sasha) Mitchell is setting new standards in the wellness industry, helping clients grow, heal, and live more through ZennMore.
7. Dr. Maria Frangieh | Visionary in Digital Transformation and Business Growth
Dr. Maria Frangieh is a dynamic entrepreneur, digital marketing communications consultant, and the driving force behind Socialprise. With a Doctorate in web technologies and knowledge sharing, Dr. Frangieh has been at the forefront of digital innovation since 2005 when she began her journey in Ehden, a small town in northern Lebanon. Her passion for knowledge sharing and digital business led her to start blogging and teaching digital business and e-commerce courses at the university level.
In 2005, she founded Socialprise, a marketing, training, and communication agency that has since grown into a key player in the digital marketing landscape. Under her leadership, Socialprise has expanded its services, launching Watani Marketplace in 2019 to support Lebanese businesses in reaching global markets. Recognizing the increasing importance of e-learning, she founded Socialprise Experience in 2020, an innovative platform that combines traditional learning with digital advancements.
Dr. Frangieh’s expertise extends beyond her business ventures; she is also an International Visitor Leadership Program (IVLP) Fellow, a professional speaker, and a trusted advisor to investors. Her work is a testament to her commitment to digital transformation and business growth, making her a respected figure in the industry. And outside of her professional achievements, she enjoys sharing her love for wine with those around her.
8. Shakeeb Kazmi | Elevating Experiences in the Saudi Events Industry
With over two decades of experience in the Meetings & Events industry, Shakeeb Kazmi has become a prominent figure in Saudi Arabia’s event management sector. As the Deputy Managing Director at MCI Saudi Arabia, Kazmi is dedicated to creating meaningful experiences that add value and drive excellence for his clients. His expertise in event planning and professional conference organization (PCO) has made him a trusted leader in the industry.
Kazmi’s journey began in 2000 after completing his Master of Tourism Administration (MTA). Starting at a startup company, he quickly immersed himself in the world of event management, continuously learning and striving for excellence. Over the years, he has not only focused on delivering seamless event experiences but also on improving internal processes, developing sales enablement tools, and building strategies that contribute to the overall success of the organizations he has been a part of.
Beyond his professional achievements, Kazmi is known for his approachable and fun-loving personality. A father, foodie, and fervent traveler, he values trustworthy relationships and is always eager to make new connections. His passion for his work and commitment to excellence have made him the public face of Saudi Arabian events, where his presence consistently elevates the quality of every occasion, from corporate conferences to cultural galas.
9. Ralph R Debbas | Pioneering Luxury and Innovation in Automotive Design
Ralph R Debbas, the visionary founder and CEO of W Motors Automotive Group Holding Limited, has redefined the luxury automotive industry. With a commitment to blending cutting-edge technology with unmatched design, Debbas has created some of the world’s most coveted supercars. Each vehicle produced by W Motors is a testament to speed, style, and opulence, setting new benchmarks in the high-performance vehicle market.
Under Debbas’s leadership, W Motors has diversified its offerings beyond luxury supercars. The company’s portfolio includes the GHIATH line of security and defense vehicles and the versatile LOKI LCV vehicles, each designed with precision and innovation to meet specialized demands. This expansion showcases Debbas’s ability to push the boundaries of automotive design and function.
In addition to high-performance vehicles, Debbas has led the Special Projects Division, focusing on Mobility as a Service (MaaS). This initiative is reshaping urban mobility by integrating advanced, tailored solutions into modern cityscapes, reflecting Debbas’s forward-thinking approach to the future of transportation.
Ralph R Debbas’s influence extends beyond just producing vehicles—he is crafting experiences that embody luxury, technology, and performance. His work with W Motors continues to set the standard for innovation in the automotive world, making him a true pioneer in redefining what it means to drive in style.
10. Katharine Budd | Championing Financial Inclusion and Innovation in Tech
Katharine Budd, a dynamic entrepreneur and seasoned tech innovator, has made significant strides in the fintech industry as the cofounder of NOW Money, the Gulf’s first mobile payment app tailored for essential workers and their employers. With over 15 years of experience in explosive tech startups, Budd has navigated complex regulatory landscapes to secure the first and only permissions in the payments space, raising USD 12 million in venture capital across the GCC, US, and Europe. Under her leadership, NOW Money has revolutionized the region’s digital banking ecosystem, achieving a login rate 2.5 times the industry standard.
Before founding NOW Money, Budd honed her expertise as an early data scientist at Nectar and Cardlytics, where she played a pivotal role in product launches and scaling operations in the UK, US, Australia, and the Middle East. Her work involved advising international banks, credit card companies, and retailers on leveraging consumer data to develop innovative commercial strategies. She also trained teams in data visualization, ensuring impactful presentations that drive business success.
Budd is passionate about making complex data and systems accessible to all, advocating for simplicity and clarity in code, analytics, and user experience. Her approach emphasizes creating tools that are not only effective but also easy to understand and adopt, leading to profitable outcomes and widespread impact.
Beyond her professional achievements, Budd is a strong advocate for women’s inclusion, particularly in sports and corporate leadership. A certified skiing instructor, divemaster, lifeguard, and World Championship qualifying triathlete, she exemplifies dedication and excellence in all her pursuits. A graduate of Exeter University with a BSc in Psychology with Experimental Statistics, Budd continues to contribute to her alma mater through its Alumni Association.
Conclusion
The influence of these 10 innovative business leaders extends well beyond their industries, setting new standards for excellence and inspiring others across the Gulf. As they continue to drive innovation, their leadership will play a crucial role in shaping the region’s economic landscape and securing its place on the global stage.
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